In September 2020, the Glass Fire swept through Napa Valley, reshaping the region and deeply impacting wineries, homes, and communities. Sterling Vineyards was spared total destruction, but the property sustained significant damage that required thoughtful rebuilding and long-term planning.
This April 2023 update shares where we started, how far we have come, and what guests can expect next.
The Glass Fire and Its Impact
The Glass Fire began on September 27, 2020, spreading rapidly across Napa and Sonoma counties due to dry conditions and strong winds.
Key facts about the Glass Fire:
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Burned more than 67,000 acres
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Destroyed over 1,500 structures
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Forced widespread evacuations
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Caused extensive damage across Napa Valley
Sterling Vineyards experienced structural damage to offices, winemaking facilities, and the tasting room. The iconic Sterling Aerial Tram system, originally built in the early 1970s, could not be restored.
At its peak, the tram transported nearly 300,000 guests annually and had become a defining part of the Sterling experience.
Reimagining the Sterling Aerial Gondola
Following careful planning, the decision was made to replace and upgrade the historic tram system.
Construction milestones include:
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Groundbreaking in 2022 for the new Welcome Center and lift system
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Manufacturing of the gondola system at Doppelmayr in Wolfurt, Austria
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Delivery of the lift to Sterling Vineyards in January 2023
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Arrival of 13 new cabins assembled in Olten, Switzerland
The redesigned Sterling Aerial Gondola will elevate the guest experience with improved engineering, enhanced views, and modern safety systems.
Construction Progress and Reopening Timeline
Reconstruction efforts remain on track.
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The upper mountain Visitor Center and Tasting Room are scheduled for completion by early summer
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The lower guest campus will be finalized in early autumn
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October reopening remains the target milestone
In addition to physical renovations, the Sterling team is developing new tasting experiences and immersive tours designed to showcase Napa Valley’s panoramic beauty.
Looking Ahead
Sterling Vineyards continues to rise with renewed energy and purpose. The rebuilding process has strengthened our commitment to innovation, sustainability, and delivering an unforgettable guest experience.
Guests can follow progress through behind the scenes updates, photos, and videos as the property regains its historic prominence in Napa Valley.
Frequently Asked Questions
What was the Glass Fire?
The Glass Fire was a major wildfire in September 2020 that burned across Napa and Sonoma counties, impacting many wineries and properties.
Was Sterling Vineyards destroyed in the fire?
Sterling Vineyards sustained structural damage but was not completely destroyed. Reconstruction efforts began shortly after the fire.
What replaced the original Sterling tram?
The historic aerial tram is being replaced with a redesigned Sterling Aerial Gondola system engineered by Doppelmayr.
Where was the new gondola manufactured?
The lift system was manufactured in Wolfurt, Austria, and cabins were assembled in Olten, Switzerland.
When will Sterling Vineyards reopen?
The reopening is planned for October following completion of the Visitor Center and guest campus renovations.
